Why do you think women are obsessed with lighter skin colour? 

Women have always been obsessed with being beautiful in order to attract men as mates and partners. When men around the world stop putting unrealistic demands on what a woman should look and act like, women would stop abusing themselves. 

Lightening the skin, dieting to the point of stopping the healthy and natural female cycle, laying on an operating table and letting doctors butcher a healthy body in order to remove some, or even add plastic bags filled with water to get the look of larger breasts? Men who truly care about women would say enough and reject these kinds of tortures that women put on to themselves in order to feel more attractive.

Men who for thousands of years enjoyed being in the controlling role of society want superwomen and still bask in this unrealistic fantasy - A thin , curvy, woman with large upright breasts, who will cook, clean, give birth to many children, maybe even work and bring money home, and remain looking young forever – especially like the images of sex symbols seen in movies and magazines - is it ever any wonder why women are so lost?

Avi, Jerusalem

I am writing this from Australia. I have a British heritage and therefore very pale skin. It is not a blessing! I have to be very careful when I go out in the sun to always have on a hat and sunscreen and to cover up well. 

Be thankful of your dark skin - I have always wanted darker skin, so I don't have to worry so much about cancer!

Dauntie, Melbourne

I think they have low self esteem thinking that if you are dark then you are not beautiful. I am a black woman married to a white men and he just loves me for me and not my skin colour. 

I hope this women who are obsessed with bleaching there skin know that it is not worth getting sick in future and black is beautiful.

Umm Yasmin, Toronto, Canada

I feel that a lot of women are obsessed with lightening the colour of their skin because of long standing social superiority given to women with lighter skin, especially in Asian countries and developing nations.

In places where women on average tend to be dark, lighter is seen as exotic, and therefore more beautiful. Lighter skin is also associated with prosperity, just as plumpness is associated with prosperity, in a lot of third world countries.

Shwetha Srinivasan, Ann Arbor, Michigan

Until y'all wake up and realize that 

#1: Men don't care half as much about the shade of your skin or the amount of makeup you wear as you think

#2: In the workplace, it's the SUBSTANCE OF YOUR WORK that matters, then you will continue to ruin your health stressing out by agonizing about SKIN COLOUR (???) and wasting precious time searching for the elusive -and non-existent - miracle bleaching cream.

What you ought to be doing is improving the quality of your WORK and your social/professional skills. In the long run, your work - not your complexion - will propel you to the higher realm (in work, social circles, spouse-snaring) that you may really be seeking. Better to find this out right away than to find out after having wasted a lot of time or money, on nonsense, that, after all, the funny-looking guy or homely girl in the corner of the office is getting a promotion/raise/married/new car/invite to corporate functions due to plain old-fashioned hard work.

Furthermore, how can any woman stomach the fact that, likely, men who create and market these useless creams are having the greatest last laughs - all the way to the bank?

Nancy Collisson, Dubai

I feel just the opposite, as a Caucasian woman. The trend is really leaning toward tanning and looking golden or exotic or ethnic. But I am aware that there are women with darker pigmentation who wish to lighten their look. 

My advice is do it because it makes you more comfortable with you. Don't feel pressured by pop-culture to change yourself to fit into someone else’s mode.

Sarah Barba, San Diego